Client-side perspective. Right-for-the-moment talent.
We’re the boutique, full service brand and marketing agency we always wanted to hire. We’re as much an extension of your marketing department as your agency, and we’re finding new ways to add value to clients with each engagement.
Three Over Four has a flexible talent model that builds upon a core team (pictured above), and uses a constantly curated, deep and rich pool of free agent talent. While many agencies operate this way but prefer to hide it from clients, we think we do it better and see this competency as a differentiator. Our model allows us pull together teams specifically for your needs: the right people, the right experience, and at the right cost.
Our model also mitigates more risk than traditional agency models by allowing for more effective adjustments. As we monitor campaign effectiveness, we can flex and divert resources into other areas of execution more quickly than a traditional agency.
Our core, day-to-day team members are independent, creative, and values-driven. Just imagine what they’ll bring to your organization.
Name Story
Three Over Four refers to a polyrhythm: multiple rhythms played in the same time. Three beats over four beats during the same time period is a simple polyrhythm. And a nice brand.
We like polyrhythms because they represent richness in diverse ideas and the inclusive cultures that welcome them. And we approach our work with polymathic and strategic thinking—different sources of data coming together for direction and meaning. These are the kinds of values that drive us as a firm. Kind of like a multitool. Our strength is in our… well, in our poly.
Polyrhythms also bind us. If we can learn to listen for the common beat that syncs each of our different rhythms, then that’s a step toward honoring the humanity in everyone.
Musicians sometimes use mnemonics to learn how to play polyrhythms. Pass the salt and pepper is a mnemonic for Three Over Four:
Understanding polyrhythms is also the most effective path to influence: Understanding and aligning shared values, and building brands that move all stakeholders to a brand’s groove.
More on polyrhythms:
Love this team.